What global environmental issues does coca-cola need

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Question 1: What global environmental issues does Coca-Cola need to consider for the market in Central America? How is this different from the business environment in the United States? Be sure to contrast political and legal issues, economic issues and technology issues.

Question 2: Discuss cultural diversity when comparing consumers in the United State and those in Honduras? What cultural factors are at work that influence the problem or possible solutions for a corporation doing business in Honduras? For example, comparing Hofstede's 6D model, are there cultural differences between consumers in Honduras and the United States that need to be considered in forming plans? In what ways is the culture of Honduras similar to the United States? In what ways is it different?

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Reference no: EM132691596

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