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What future trend are you discussing

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Assignment: Paid Social Media Advertisement Necessity Presentation

You are tasked with educating, informing, and reporting to your "team" in your workplace about the latest new trend hitting the industry in social media. You need to create a slideshow for your "team." Also, you need to create a one-page handout to share with your co-workers. (please note this is a hypothetical work team, not an actual team in class)

Provide the following information:

1. Overview. What future trend are you discussing, and what key definitions does your team need to know? When did the buzz about this trend first start? Who (influencer, media outlet, brand, etc.) got everyone's attention about this new trend?

2. Core characteristics. Why are people paying attention to this trend? How is this different than others in the industry? Compare this trend with two others happening right now.

3. Pros and cons. What are the pros and cons for this trend? Outline three pros and three cons.

4. Case studies. Outline two or three examples of this trend being used or implemented in a campaign. What were the results? What are some lessons to take away from this?

5. Recommendation. What do you recommend for this trend? Should your team invest in it or not? What action steps should the team take?

Reference no: EM133203151

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