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Question: The Kuppa Joe (coffee shop) in downtown Sudbury has a program in their store where you can buy a cup of coffee for someone in need.
What form of PR is this? Explain.
The program is relatively unknown and small. What additional forms of PR could Kuppa Joe use to increase the amount of coffee purchases being made for this program and grow the units sold? Provide TWO additional suggestions and include key message content.
Research and explain the importance of an environmental issue (fracking, hazardous waste disposal, oil pipeline leaks, deforestation, etc.) faced by business and society. Additionally, describe at least two strategic approaches organizations are us..
Explain the role of secondary data in gaining customer insights. Where do marketers obtain secondary data and what are the potential problems in using it?
In major social media sites...what are the advantages and challenges of marketing using this site such as Facebook and YouTube, Give an example and explain.
What thoughts and associations have the restaurant's general ad slogan evoked in the minds of prospective customer? What is the perceived quality of the menu
A customer-centric company builds long-lasting relationships by focusing on what satisfies and retains valuable customers. Discuss how Petco follows this customer-centric philosophy
From those data, calculate the average cost of a pack of cigarettes in your area for the brand you chose.
Compare and contrast the classical and humanistic perspectives of work using two examples from popular media reports (e.g., magazine or newspaper articles, journal case studies, stories, blogs, websites, etc)
Identify three or more competitive strategies of your choice that may be used by the organization to maximize its profits over the long run. Evaluate the efficacy of these strategies in the market structure you identified.
MANAGEMENT 1190 Harvard High School What is subculture? Describe at least two subcultures to which you belong and identify any reference groups that might
Illustrate the use of complementary and integrative health (CIH) approaches to address the health challenges in the case. To what extent is qi therapy
Describe this innovative idea and which segmentation technique you would be using to segment the market? And why?
List all the aspects of marketing you can observe, e.g. product layout, product range, pricing structure x product, sales promotion or advertising, etc.
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