What form of deceptive advertisement is this

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Reference no: EM133677124

Question: Muscle Labz, Inc. hired Product Pros, a public relations and advertising firm, to help promote its new supplement, which it claims is specifically formulated to help women build lean muscle. As part of its efforts to promote the new supplement, Product Pros searched for all reviews of the new supplement in online fitness and health magazines. Wherever the reviews appeared, the firm would create multiple user accounts using fake names and post positive comments about the supplement in the comments section of the review. What form of deceptive advertisement is this?

Reference no: EM133677124

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