Reference no: EM132224489

Case - Electrolytic Solutions, LLC

Questions

This case study is designed to test your capacity to integrate a wide range of business knowledge and insights. Use whatever resources are at your disposal to answer the following questions. If you need to know more about the industrial uses of hydrogen, check this out on the Internet. If you don't remember your lessons on patents, trademarks, copyrights, and trade secrets, look these topics up on the Internet.

1. Clearly, George is inexperienced in business. While his technical capabilities are solid (he has made a good living inventing new technologies for a number of years), his business skills are weak. What factors should George have considered before deciding to manufacture the hydrogen producing devices himself? (Your answer should be about one page long, single space. Be thorough in your discussion.)

2. Up until now, George has made a good living licensing out his technology and living off of royalties. If you were a consultant educating him on the technology licensing process, what are risks and opportunities associated with this process that you would explain to him? (Your answer should be 1-2 pages long, single space.)

3. This case study illustrates the type of phenomenon that Clayton Christensen describes in his book, The Innovator's Dilemma. This is evident in the last two paragraphs of the case study.

a. As Salvation Technology's success ultimately demonstrated, there is a market for the tabletop hydrogen-producing device. Using Christensen's research findings as the basis of your response, explain why middle and senior level managers are reluctant to adopt disruptive technologies. Show how this reluctance manifests itself in this specific case. (Your response should be at least one page long, single space.)

b. Christensen points out that at the earliest stage of the introduction of a disruptive technology, it is difficult to see how it is a threat to a major competitor's ongoing business. He illustrates this view convincingly with examples from the disk drive, mechanical shovel, and steel industries. Describe briefly (in one page, single space) how the disruptive technology of mini-mills was not viewed as a competitive threat to major US steel producers, and how gradually mini-mills were able to take over high-end, high-margin steel production. Then create a parallel scenario (using Christensen's theory) showing how Salvation Technology's production of the tabletop hydrogen device can ultimately present the big hydrogen producers with a competitive threat. (Write this up in an additional page.)

Attachment:- Case.rar