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What factors influence fashion in the indian retail industry

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Reference no: EM133171140

India

In the News: India is complex in that there are stark contrasts to its economy and day-to-day life for many of its citizens.

There has been tremendous economic growth in recent decades as India became a manufacturing powerhouse. However, it is plagued by corruption, illiteracy, a failing education system, inadequate sanitation, and extreme poverty.

The Pandemic, therefore, greatly impacted India because of these largely unsolved problems. This resulted in a substantial economic downturn in 20-21. Recovery has been slow because Covid dies down and then starts up again, moving from region to region.

A recent WSJ article "India Struggles with Urban Exodus" 2/13/2022 talks of how low-paid workers fled the cities to avoid the Covid spread and are not returning. This is a drag on economic recovery.

Approximately 75 million people in India will have fallen into extreme poverty in 2020.

India currency= the rupee. $1 is worth approximately 79.91 rupees. Many workers in India make the equivalent of $1 to $4 a day.

Government - Sovereign Socialist Secular Republic. The highest official is President Ram Nath Kovind, and he is considered "fairly" good but has overwhelming issues to deal with.

a) What factors influence fashion in the Indian retail industry?

b) Describe at least two traditional and two modern retail formats of the Indian retail industry

c) What are the various FDI regulations in India?

d) How does India rate on the 6 points of the Measurement Guide for Emerging Market Potential?

Reference no: EM133171140

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