What factors contributed to the loss of confidence

Reference no: EM133278554

San Fransico University Customer Trust Case Study -

Description - Read "Case 12: Chipotle Mexican Grill's Strategy in 2018: Will the New CEO Be Able to Rebuild Customer Trust and Revive Sales Growth?" by Arthur Thompson

Write a 350- to 700-word response that addresses the following questions:

What factors contributed to the loss of confidence in the Chipotle brand?

Do the actions taken to-date present a strategy that would improve consumer trust? Why or why not?

Consider Chipotle's competitors. How does Chipotle's internal environment compare to the internal environment of one of its competitors? Based on this analysis, what is the probability that the strategic moves implemented by Chipotle would lead to a sustainable competitive advantage? Explain.

What additional recommendations would you make for Chipotle to gain consumer trust and reclaim a leadership role in the fast-food industry? Provide justification for your response.

Based on the information presented in this case study, what kind of business strategy would you suggest to help Chipotle achieve a competitive advantage? Use headings for each element (bullet) in the assignment instructions Must also include intext citations and references in APA.

Reference no: EM133278554

Questions Cloud

How can we begin to change this inequality : Think women have lower pay and lesser chances for advancement than men in comparable jobs? If so, why, and how can we begin to change this inequality?

Reviewing literature to develop literature review : You will use what you learned about research methodologies, primary and secondary sources, and reviewing literature to develop a literature review.

Evaluate the code of ethics of organization : Evaluate the code of ethics of an organization you are part of. What are the usual consequences of such violations? Do you think they are appropriate?

Marginalized religious communities by defining : RELS 357W California State University, Both Wessinger and the Cole reading from last Friday try to look at marginalized religious communities by defining

What factors contributed to the loss of confidence : What factors contributed to the loss of confidence in the Chipotle brand? What additional recommendations would you make for Chipotle

Most difficult aspects of being in management : One of the most difficult aspects of being in management is having to separate company decisions concerning people who we would label as friends.

Where have you seen safety warnings : Were they suitable given the circumstances? Is there ever a situation where you felt a safety warning should have been present but wasn't?

List out three liturgical tools used by a liturgical : WSA 423 Grand Canyon University List out three liturgical tools used by a liturgical architect, as well as three practical tools, and evaluate how to utilize

Provide explanation why buddhism is so popular : PHILO 95 Glendale Community College Rank the top three places in the world where Buddhism is active today; also, provide explanation why Buddhism is so popular

User Account

All Pages