What encourages app use

Assignment Help Marketing Research
Reference no: EM131720738

Please write about one page about

Loyalty and Gamification (what encourages App use, explain implementation within App) and Usability (description of process, ease of use, results of the Beta testing, at least 5 different users) of this app.About this app

Name: parkit

Description

Helps simplify the time-consuming process of find a parking spot in both parking lots and garages. Malls, arenas, and schools' spots are consolidated into one convenient map allowing you to find a spot without a hassle, and remind you where your car is when you leave.

Users can also earn points for designating that they have both parked and left. Certain threshold of points awards users with discounts that the respective locations are offering, for ex. Retail stores can award them with coupons or cash back.

Viability

(how doable is the App - technically and business)

Park It will allow users, through a crowd-sourced framework, to designate if they are looking for parking or if they are leaving a parking spot.

We will develop the database for the lot maps in the locations and then the users can designate where their parking spot is located so that other users can see what becomes available.

Technically speaking, the app will use 3-dimensional software and requires smartphone GPS navigation that illustrates real-time changes in parking availability, saving the user time.

With the help of some coders and software developers it is doable, but there is obviously some work to be done. It will also use Google Maps to show you your location while looking for a parking spot. The 3D software will overlay the map to show you where the spots that are available in your area are.

In terms of business, we will be relying mostly on selling the data to advertisers on app. We will also be using retailers directly who want to give offers to consumers.

Originality

(describe what makes it a new idea, which existing Apps would compare and Why yours would be better)

Currently, the closest competitors would be an app called Spot Hero and Best Parking however, it does not coordinate individual parking spots with customers instead it allows them to reserve parking spaces in lots that may or may not be nearby the desired location, for ex. If interested in dolphin mall you can park in MIA for a cheap rate and guaranteed space.

VIP service where customers who pay a premium can reserve parking spots in certain locations.

Day pass, Weekly, Monthly, and Annually.

Reference no: EM131720738

Questions Cloud

Discuss your feelings on how these devices are being used : Discuss your feelings on how these devices are being used, Explain how they are being used
What is the probability that the second ball drawn : What is the probability that the second ball drawn is a purple ball if the first ball is replaced before the second is drawn?
Which of the following was one reason why electronic : Which of the following was one reason why electronic (computer-based) information sharing was challenging in the not too distant past
What is the price per share of the etf in a normal market : What is the price per share of the ETF in a normal market? If the EFT currently trades for $ 152$152, what arbitrage opportunity is available?
What encourages app use : Loyalty and Gamification (what encourages App use,explain implementation within App)&Usability(description of process, ease of use, results of the Beta testing)
Write about the innovation in the business world : Write about the innovation in the business world, and how it saves many companies from the fail.
Provide practical experience of dealing with complexities : The purpose of the GoVenture CEO simulation is to provide a practical experience of dealing with the complexities of running a business from a general manager
Relationship between the attractiveness scores : A social scientist wishes to determine whether there is a relationship between the attractiveness scores (on a 100 point scale) assigned to college students
Funding of energy conservation : If he or she thinks that the current level of federal funding of energy conservation should be increased, remain the same, or be decreased.

Reviews

Write a Review

Marketing Research Questions & Answers

  A business plan: gift shop

A business plan for a gift shop contains so many constraints and aspects to be taken into consideration before start up with something.

  Managerial decision making

This assignment is based on Managerial Decision Making. Compare and contrast the theoretical and practical differences between "formal research" and "business proposals".

  London congestion charge

Generate revenue for city are under consideration. The two proposals are London Congestion Charge and Charging for Firefighting.

  Market research

The director of market research at a large department store chain wanted to prepare a survey throughout a metropolitan area to calculate the amount of time working women spend shopping for clothing in a typical month.

  Producing quality steel by stressing sound management

Nucor Corporation- Producing Quality Steel by Stressing Sound Management Practices

  Monitor and review the performance of members of a team

Monitor and review the performance of members of a team.

  Scientific research and informal research

Differences between scientific research and some informal research

  Dilmah ceylon tea: market development in australia

Dilmah Ceylon Tea: Market Development in Australia.

  Quantitative analysis based on a excessive research

Zara is part of a multi-national conglomerate and it is operating in many countries worldwide. There are a total number of 1770 Zara stores world wide in regions of Africa, Asia, Central America and The Caribbean, Europe, North America, and South Ame..

  Market research report

Market Research Report

  Designing a lunchbox menu for children

Marketing Plan- Designing a lunchbox menu for Children

  Case study:moet hennessy louis vuitton

Case study:Moet Hennessy Louis Vuitton

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd