What elements define a marketing plan

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Reference no: EM13264850

What elements define a marketing plan? What are the necessary strategic steps to reach the company's goal?

Your response should be at least 200 words in length. You are required to use at least your textbook as source material for your response.

All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations.

Reference no: EM13264850

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