What does your analysis tell you is happening

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Reference no: EM133492076

Question: Now that you have your data set ready, it's time to do some charts. This will help us visualize how your accounts are tracking and make it easier to communicate with your team.

Before you start charting, it's important to decide what trends or findings you want to investigate. For example, your analysis could include:

  • Total sales by Account Type and Year
  • Sales growth/trends by Account Type
  • Sales growth/trends by Year
  • Best and worst performing accounts (overall, and by account type)
  • Effect of assortment (product lines) presence on sales
  • Effectiveness of the different marketing/promotion programs

You should also look for trends, outliers, potential strengths, and potential weaknesses. This will prompt interesting discussions in your team and identify opportunities, or areas for improvement. For example:

  • What does your analysis tell you is happening to sales of Red Bull products that might suggest opportunities or needed actions in particular accounts, or overall?
  • Which marketing and promotion programs seem to be correlated with positive sales growth in which account types?
  • What does the product line availability data tell you, if anything?
  • You may also want to add calculations to add up total sales by account, account type, and/or year.

Reference no: EM133492076

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