What does lyft do to try to make memorable experiences

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Reference no: EM133559927

Assignment:

Read and answer the questions below:

Reference:

Services Management: Operations, Strategy, Information Technology

By: Bordoloi, Fitzimmons, and Fitzsimmons., Chapter: New Service Development

Ideas: Service Design Elements, Strategic Positioning through Process Structure, Service Blueprinting, Taxonomy for Service Process Design, Degree of Divergence, Type of Customer Contact, Generic Approaches to Service System Design, Customer as Coproducer, Intellectual Property and Information Empowerment.

Use Lyft as the service company example.

Discuss how some of these ideas can be incorporated with Lyft, the ride share company.
Consider how the ideas of PCN analysis can be utilized to consider new innovations. How does and where (what domain) a process step occur influence how value is provided to customers of Lyft?
How has the Lyft innovated in the past and how could they innovate further?
What does Lyft do to try to make memorable experiences?
How do they develop trust with their customers?
Are they staging and experience or delivering a service?
What do customers really want to experience with Lyft?

Reference no: EM133559927

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