What does it mean to position the firm in the industry

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Reference no: EM132225319

The test will be multiple choice questions & short answer questions

Covers Chapter 1-6. You are responsible for the case studies, text, power points and any other material presented in class.

Some Key areas that you might want to focus on are the following:

Know the definitions of the terms in the book

competitive advantage,

competitive parity,

hypercompetition,

strategic group, etc…

corporate governance

business level strategy

corporate level strategy

Know the difference between a plan, strategy, mission, and goal

Know the differences between external and internal environments

What is RBV and what does it entail

What are Porter’s 5 forces and be able to explain each component in the diagram and apply this model to other concepts

What does it mean to position the firm in the industry?

What are generic strategies

What are considered part of a firm’s external environment

What is the general environment

What is a SWOT analysis

Know firm level strategy and business level strategy

Vrin or Vrio (What is the difference here)

Industry based view

General environment

Globalization and its implications.

Know strategic management model and the various stages

Know what I/O and RBV models are and assumptions of each

Know what forward, backward, horizontal, vertical integration, etc… mean and when you would use them.

Know functions of management

Know various methods you would do if not profitable

Know what each matrix does and how it helps you analyze things? Why would I use one over another?

Know various ways of entering market ie. outsource, franchise, etc..

Understand corporate vs. business level strategy

Know the general environmental segments

Reference no: EM132225319

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