What do you understand by culture

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Reference no: EM132431507

Problem: In consumer behaviours, there are many questions about cultures. Also, cultures ar changing due to the fasions and new inovations.

Question 1: What do you understand by culture? Explain with examples some of the dimensions of culture.

Question 2: Also explain with examples your understanding of myths, rituals & sacralizations and how marketing connects with consumers using the same in the right way.

Question 3: Explain how consumers react to diffusion of innovation as well as cycle of fashion in culture. How do consumers accept these?

Question 4: Explain your concept of the global culture and global market.

Reference no: EM132431507

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