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What do you feel the future is for email advertising

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Reference no: EM133184058

LONG ANSWER QUESTION:

Your advertising agency has been engaged to support the marketing activities for "The Green Tongue",  a popular farm-to-table local restaurant which serves all-organic meals.  The restaurant owners have heard that an effective email marketing strategy is one of the first things they'd like you to work on.  Formulate an informed opinion and recommendation for your new client by answering the following questions:

  • What do you feel the future is for email advertising?  Will it continue to grow, or will consumers and businesses turn away from it?  Why or why not?
  • Also, whether you feel email advertising will continue to grow or not, what are some important considerations of a successful email marketing campaign?
  • Lastly, what other integrated marketing tactic might you decide to pair with an email marketing campaign for the Restaurant?

Reference no: EM133184058

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