What did we learn about our customers-their preferences

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Reference no: EM132269545

We are developing a company that will offer specially designed athletic clothing for women sizes 14 and above. We want to report our findings from our social media promotion plan activities and solidify some outbound and inbound marketing strategies for the launch of our product or service. These decisions will help us refine our marketing budget as we work on updating our financial analysis. We want to develop a PowerPoint presentation that needs to include the following components.

The results of your implementation:

Summarize how we manage our accounts.

Explain relevant findings—what did we learn about our customers, their preferences, their response to our product or service, etc. (They are excited for our products, as there is nothing like it on the market now. Many have to buy men's clothing to find things that fit).

Evaluate the platforms—how beneficial was each for growing your presence and obtaining useful information on your target market? (The most successful was face-to-face interviews and social media questionnaires).

Inbound and outbound marketing strategies:

Based on our research and experience with the social media platforms, what will our strategy be for using inbounding marketing to launch your product or service and grow our business?

Based on what we have learned about our target market, what outbound marketing strategies can we use to complement our inbound strategies?

Marketing Budget

Include a hypothetical marketing budget with specific estimates for the elements of our plan

We want to have enough information for a PP with a minimum of 18 informational slides and no more than 20 to get our points across.

Reference no: EM132269545

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