What customer market groups are targeted

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Summary on "Samsung Smart Refrigerators" that answers the following four questions.

1. What customer market groups are targeted? Why?

2. How does the marketing of this product target customers based on their behavior?

3. Of those targeted segments, which groups do you believe offers the most capacity for growth and profit, and why?

4. What competition is the product or service facing in these most valuable segments?

Reference no: EM132574253

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