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Assignment One
Research a few customer loyalty/rewards programs which utilize either a mobile device e-mail address, or consumer Web site account. Do you think these program are successful? What could or should be altered about each program to make it more customer-focused? Which program do you think is most successful? Why?
Draw a mockup of a report that would enable her to do so. Explain how you would filter, group, and sort rows in the report.
Your professional proposal should describe a new product idea in detail, giving brief consideration to the feasibility of the following categories: The industry and Market size
Explain Supply chain differences between B2C and B2B and a brick and mortar store
Your group will create a strategic plan and present the plan in a professional manner. The plan requires a paper turn in to the Assignment Folder and a PowerPoint presentation that is presented in the last week of class
What is required to get this concept developed and tested? Consider timing issues and potential roadblocks.
Explain E-Business Brainstorming and What e-Business strategies would you recommend Prehistoric Computers to adopt
Explain Introducting yourself as CEO after the CEOs death and How do you introduce yourself while respecting the somber tone given the CEOs death
Compare and contrast the "transformational" manager/leader with the "transactional" manager/leader. Who do you think can better take the pulse of a group, understand its unspoken currents of thought and concerns, and communicate with people in ter..
"Project Assignment" would be to develop a (Marketing Plan) for your "company" (your own creation). Your Marketing Plan must contain the "five basic elements" of a Marketing Plan
Business Valuation Ruth's Chris Steak House (RCSH) is a chain of restaurants. Develop an estimate of the market value of equity of RCSH in August 2005 and explain your reasoning.
Select a consumer product of personal interest-one that you have purchased within the past six months
Using Template A, construct a table that describes the various characteristics of each market structure. Identify a firm for each of these market structures and explain why each firm belongs in the market structure identified.
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