Reference no: EM132865300

-What is an ethical crisis in either the present or the past that created an ethical crisis with your chosen industry?My company is Triple G which is a grocery service that delivers to the food deserts of the United States of America. These location "are areas where people have limited access to a variety of healthful foods. This may be due to having a limited income or living far away from sources of healthful and affordable food." (MedicalNewsToday, 2020). Most of the people in this community live 10, 15, and sometimes 20+ miles away from the closest grocery store that offers real food options. While many of us think that it's just a quick drive away it's important to remember that many of these communities are poor. Many of these residents don't own a vehicle and have no way to pay for bus fare.

In these food deserts there are food options but they are extremely unhealthy. Often times there are fast food locations and dollar stores and occasionally a gas station that offers food. These are not healthy foods are mostly processed. While these foods can sustain human life for quite a while, a lifetime diet of these foods lead to many health issues which perpetuates the money problem for these communities.

-How was the situation resolved, if it was? If it still ongoing, please provide the most recent update.This situation is definitely not resolved which is why I was inspired to start Triple G. According to (DoSomething, n.d.), "About 23.5 million people live in food deserts". This is about 2.2% of American's that don't have access to healthy food options. This is unacceptable and only adds to the issue of obesity in America.

-What effect did it have on either the industry and/or your company's brand?Due to the situation of food deserts not being resolved, this inspired my brand. If the issue was solved then my product would not have a place in the marketplace except to compete with whatever the fix was.

1. What could have avoided this ethical violation?

Better city funding could have avoided this issue. If cities would have protected their inhabitants better then these food deserts wouldn't be overrun by fast food and dollar stores. Due to this being the main source of grocery shopping for many of these people they are forced to purchase highly processed food. Also, the city could have offered free bus fare or another means of transportation to real grocery stores. Lastly, they could have given tax breaks to grocery stores to encourage them to build in these areas.