What consumer decision and consumer behaviour

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Related to list of values (LOV) on kahle questionnaire whats meaning/defined of?

Sense of belonging
Excitement
Warm Relationships with Others
Self-Fulfillment
Being Well Respected
Fun and Enjoyment of Life
Security
Self-Respect
A Sense of Accomplishment

Question: What consumer decision, consumer behaviour, consumer journey, consumer exprience what are usually associated with them? qualitatively, if the numerical value is greater, what effect will it have on the list of values?

Reference no: EM133343804

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