What communication campaign is best to use

Assignment Help Other Subject

Reference no: EM133411441

Question: In a city in Northern California, the Director in the Department of Public Health, Alice, noticed that the county has a very high rate of hepatitis B among the Asian American population. Hepatitis B is a disease caused by the hepatitis B virus. The most common ways that most people get hepatitis B are sexual contact with a person infected with hepatitis B, exposure to needles, medical or dental procedures where instruments are contaminated with hepatitis B virus, or when a mother passes hepatitis B to an infant at birth. The virus can live outside of the body for up to seven days. The disease can be prevented by a vaccine, and blood tests are used to determine if someone is infected. Alice knows that most Asians become infected while in the womb and not by sexual contact or exposure to needles from drug use. She is concerned that a major public information campaign must be designed to engage the Asian population but not imply to the general community that Asians have a major drug abuse problem. She has organized a meeting with her staff to discuss how to address the disparity.

What information should Alice ask her staff to collect about the Asian American population in the county?

How should Alice and her team decide what communication campaign is best to use?

How should the materials be developed and tested?

Reference no: EM133411441

Questions Cloud

Do you think that institutions like family : Do you think that institutions like family, economy, politics, media, medicine, religion, legal system, military, etc. are trapping individuals

What is the probability that her child stays alive : If we randomly choose a pregnant woman, and she does not go through a cesarean delivery, what is the probability that her child stays alive?

What do you think is behind this increase : What do you think is behind this increase in school shootings? Some legislators have proposed arming teachers with firearms. Do you think this is a good idea

How we can relate king, j e : How we can relate King, J E (1991). Dysconscious racism: Ideology, identity, and the miseducation of teachers. Journal of Negro Education

What communication campaign is best to use : What information should Alice ask her staff to collect about the Asian American population in the county

What types of structural systems would you use : design types" of superstructure frames we've studied, how would you "design/build" a high-rise in your area, and what types of structural systems would you use?

Identify one social welfare program : Identify one social welfare program and provide a brief overview. Then, identify one barrier an individual in poverty may face accessing that program

Traditional evaluation and multicultural evaluation : Identify at least two issues to consider when developing printed material. Describe at least two differences between traditional evaluation and multicultural

Discuss the importance of the canada location in political : Discuss the importance of the canada's location in political and trade relationships. Do surface features of the canada contribute to economic, cultural

User Account

All Pages