What challenges must wendys overcome

Reference no: EM133358933

Question 1. What challenges must Wendy's overcome to succeed long-term in Japan?

Question 2. How does Japan's economy determine whether the country can support Wendy's expansion? [Consider the time frame in which the case is written]

Question 3. How can Wendy's in Japan differentiate itself from its fast-casual competitors in Japan, such as Carl's Jr. and Shake Shack?

Question 4. Based on Ernie Higa's business venture in Japan, what "take away" could you apply to your Export venture?

Reference no: EM133358933

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