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What celebrity or famous person endorses brand

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Reference no: EM132478095

Select a big national or international brand that has advertisements that feature a famous person or persons. Based on what you know about the brand, discuss the following:

Question 1: What does the brand mean to you? Do you have an emotional connection to the brand? Explain.

Question 2: Who is the target market for the brand? Are you part of the target market? Why?

Question 3: What celebrity or famous person endorses your brand? Is he or she a good fit for the brand? How does the celebrity connect with the target audience?

Question 4: How is the brand advertised to you? Does the company use a mix of promotional tools such as public relations, social media, and traditional options, such as commercials, YouTube videos, and so on? Explain.

Question 5: Who is the competition? Who or what do they use to endorse their product or service?

Reference no: EM132478095

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