What can germ destroyer do to protect its business

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Question: Germ Destroyer, hoping to capitalize on the popularity of disinfecting products and equipment, designs a robot marketed towards schools that is designed to look like a sheet of notebook paper. This design becomes wildly popular. Germ Destroyer decides to give it a unique name, because it is a unique design. They call it The Classmate. Germ Destroyer is concerned that someone might try and copy the design and steal some of its business.

What can Germ Destroyer do to protect its business, and how?

Germ Destroyer runs an advertising campaign on television and in magazines, and even erects a billboard advertising its robot near the Times Square. Jim, the in-house counsel for ITC Classmate, a school supply company with its main offices in New York City, sees the advertisements and thinks Germ Destroyer has stolen his company's name, which is Trademarked. What remedies, if any, does ITC Classmate have?

Reference no: EM133418889

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