What business market segmentation variables

Assignment Help Management Theories

Reference no: EM133358856

Question: Assume for a moment that you are in marketing for Staples (the office supply company) and that the clients you are responsible for are business users (not end-user consumers). What five business market segmentation variables do you think will be most useful to consider as you move toward homing in on the Staples business target markets with the best ROI? Justify your choice of each.

Reference no: EM133358856

Questions Cloud

Explain crosby theory of quality : You read about the Cost of Quality in Rose, Explain Crosby's theory of Quality does not cost, it pays. Apply this to a project of your own.

Research a project management life cycle : Select a Project Management life cycle (Predictive, Iterative, Incremental or Agile) to further research.

Canadian constitution act and constitution act : Critically review and assess the Canadian Constitution Act, 1867 and the Constitution Act, 1982.

Being culturally and anti-bias sensitive : Being culturally and anti-bias sensitive, discuss how you feel special events should be handled when working with young children.

What business market segmentation variables : What five business market segmentation variables do you think will be most useful to consider as you move toward homing in on the Staples business target market

How much of the network should a specific operation own : Second, how much of the network should a specific operation own? This may be called the outsourcing, vertical integration, or the do-or buy decision."

Who works as conveyancer at your organisation : Jamie, who works as a conveyancer at your organisation, was acting on behalf of a client who was selling their property.

What are the issues for both sides : What are the issues for both sides? Rank the issues in order of importance for both sides.

First amendment establishment clause argument : Analyze the father's First Amendment Establishment Clause argument.

Reviews

Write a Review

Required(*) Message

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

User Account

All Pages