Reference no: EM133807347
Assignment: Sports Management
Topic: You may choose your own team or organization (New England Patriots or Golden State Wariors)
Sources: You must have one source per page written. If you have 10 pages, you must have 10 sources.
Be sure you include your title page, table of contents, abstract, section headers, running headers, page numbers, and references. These items do not count towards your total page count. If you have charts to share, please add them as an appendix and not within the paper as that will count against your page count if it is within your paper.
The outline for the assignment is below and in an attachment:
I. Introduction: Name the organization/team and why you selected the team and sport you selected. Provide what is different about this team and if you are a fan of the team, why or why not. 1-2 pages
II. The Organization/Team: (2-4 pages)
A. Structure of the Organization/Team: Explain the team from front office to other staff, number of players, active roster, practice squads, etc.
B. Marketing Mix for the Organization/Team
C. Finances: What is the team worth? What is the salary cap for the Organization/Team? What costs does the team have in operating? Other finance questions.
D. Legal and Ethical Issues: Has the team had legal or ethical issues among staff? Players? Involved in scandals? Other ideas.
III. Business of the Organization/Team: (2-4 pages)
A. Facility name and information
B. Events and event management team
C. Sponsors and revenue
D. Tickets and outreach
E. Broadcasting, media, other communications
F. Licensing
IV. Conclusion (1-2 pages)
A. What makes this team successful?
B. What is the fan base like?
C. Why is the fan base larger or smaller than others?
D. What area of the team would you like to work in and why?
V. References.