What are your key strategies-goals and objectives

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Section : Your Organization/Business Unit • Develop the vision, mission, and core values for the unit. • Develop a macro-organization chart with major positions and roles/responsibilities. What type of structure is it? What are the advantages/disadvantages of this type of structure? • Identify keys to success. • What are your assumptions and risk factors? • What are your key strategies, goals, and objectives? Objectives must be SMART (Specific, measurable, achievable relevant and time bound). • How does the organization differentiate itself from the competition? (What are your comparative advantages) • Identify your product and provide a brief description - this is more fully developed in the Marketing Plan and Mix below. • Revenue model - how is the product idea going to make money? (e.g., licensing, transactions, acquisition)

Reference no: EM133783879

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