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Discussion Post: Business
Textbook: Armstrong, G., & Kotler, P. (2017). Marketing: An introduction (13th Ed). Pearson.
• Name and describe the four sales compensation elements. What are the various compensation combinations and how can they be used to achieve the company's marketing objectives?
• Name and describe the different types of sales promotions that a company can use as short term sales incentives. Discuss how advances in technology have increased options for sales promotion.
• Discuss the benefits of direct and digital marketing to buyers and sellers. What are some of the drawbacks?
You are the marketing manager for a start-up company that manufactures farm tractors. you are planning to enter the markets in the US, Japan, and India.
How will you create a sense of meaning, and what would a typical day look like? How may this affect your relationships? What do you need to do in your life
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Identify a new product(s) and/or service(s) opportunities according to the Beacon Council South Florida Target Industries-Products/Services to do business.
What are the mechanisms that are used to sustain the culture of an organization? Which mechanism do you believe has the biggest effect on the culture.
Identify a company that could benefit from better use of social media. Determine key performance indicators to measure the success of the online strategy.
Prepare a written analysis of the impact of the 4th, 5th, 6th 8th and the 14th Amendments to the US Constitution in processing offenders through the criminal justice system. Explain the concept of due process as applied to the U.S. Constitution.
What sorts of decisions would this analysis help you make; such as buying stocks, considering accepting an employment offer,etc.?
You have learned about the elements of a marketing plan. Who are your company's competitors, and how is each differentiated?
Discuss how Strategic Marketing fits into the overall Strategic Planning process of a health care organization. How can segmentation and targeting be used to develop a successful marketing plan for a health care organization?
Go to Nestlé's Australian web site (www.nestle.com.au). Review its latest news and the Peter's brand page to identify recent new-product launches or promotional campaigns. Which segments of the market are these products/campaigns aimed at? Do you ..
An IMC Plan on: In powpoint slide form please. 11. Overall message design strategy 12. Message content
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