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Please analyze this case and answer this question:
Schering-Plough HealthCare Products, Inc. decided several years ago to expand its product lines by developing pocket-size stick and sprays of Coppertone sun blocks, previously only available as a lotion packaged in squeeze bottles. The company placed a strategic emphasis on developing markets for this product. The company knew from market research studies that its Coppertone customers were already using the product in its original squeeze container to prevent sun burn. Due to increased awareness of the dangers of excessive skin exposure, consumers who had not previously used Sunblock except when at the beach were looking for a daily sunblock product. Company managers reasoned that their market could be expanded significantly if the product were repackaged to fit conveniently in consumers' pockets, purses, and gym bags. Identify the business strategy.
What are the training implications of this decision for (1) manufacturing and (2) the sales force?
Types of teams as to their effectiveness that will improve problem solving capabilities within organizations.
Explain the different types of influence tactics that will be of a help “if adopted” in reducing the organizational politics.
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Talent management implies recognizing a person's inherent skills, traits, personality and offering him a matching job.
This Case Study focuses on various issues related to Labour Unrest at Maruti Suzuki India Limited.
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