What are the six steps in the marketing research process

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Question: What are the six steps in the marketing research process? The marketing research process can be divided into six specific steps:

(1) defining the problem,

(2) conducting exploratory research,

(3) formulating hypotheses,

(4) creating a research design,

(5) collecting data, and

(6) interpreting and presenting the research information.

Reference no: EM131458924

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