What are the seven segments of the general environment

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Reference no: EM131883334

Question: 1. Why is it important for a firm to study and understand the external environment?

2. What are the differences between the general environment and the industry environment? Why are these differences important?

3. What is the external environmental analysis process (four parts)? What does the firm want to learn when using this process?

4. What are the seven segments of the general environment? Explain the differences among them.

Reference no: EM131883334

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