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Question 1: This discussion is based on a typical marketing problem. Assume that you are the product manager for the manufacturer of a well-known brand of corn-based snack products. Seasonal problems have resulted in the cost of your main raw material (corn) going up this year. Even without this problem, the margin for your product is only 4-5% and this product category is very competitive with several strong existing brands. Obviously, you want to maintain this margin so that your company does not start making a loss on this product.What are your options here (as a product manager)? What are the pros and cons of each option and which option would you finally choose?
Question 2: Describe at least one regulation that is aimed at protecting consumers, in product, pricing, distribution or advertising. In your description, include the name of the regulation, whether it is aimed at specific types of consumers or industries, what the objective is, etc. Also find examples (from general or business media sources) of businesses or brands that were affected by the regulation (ideally, the brand/company should be well known; explain the situation and outcome).
What are the methods of dispute resolution and How is the issue of employee discipline handled under the negotiated contract
What is meant by Psychographic Segmentation, State Porter's forces that can influence global competition
For this assignment, you will develop professional communications to a specific scenario with diverse audiences. Even when responding about the same issue, the tone, style, structure, and content may vary depending upon your audience
Possible topics from the following title, for research purposes1. E-banking the next best approach for the Namibian Market2. the importance of the internal customer: a case study
consumer purchase decision component of a marketing plan
Compare the view of the inflation-unemployment tradeoff illustrated by the Phillips curve with Milton Friedman's view, expressed in his Nobel lecture.
Explain Designing Technologies and Discuss why interfaces need to be transparent and adaptable to their users
How does recent trends such as globalization, outsourcing, and virtual teams affect IT project management
find a current administrative issue in a newspaper magazine or journal article relating to topics such as patient
Identify iPod key success factors by analyzing the key elements
Explain Target Markets and Competitive Advantage and marketing is the same regardless of whether it is for a service and good or e-commerce and brick-and-mortar
Company: Walgreen Company
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