What are the principles of competitive advantage

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What are the principles of competitive advantage? Use examples to illustrate how Information Systems can achieve them 

Principles of competitive advantage

  1. Create new products or services
  2. Enhancing products or services
  3. Differentiate products or services
  4. Lock in customers by creating high switching costs
  5. Lock in suppliers 
  6. Create entry barriers for new entrants 
  7. Establish alliances with competitors
  8. Reduce costs

Reference no: EM133166641

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