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1. Are there any products/services able to benefit from quality, feature and style improvements? If so, how?
2. Are there any new products worth adding?
3. What are the pricing objectives, policies, strategies and procedures? To what extent are prices set on sound cost, demand and competitive criteria?
4. What are the distribution objectives and strategies. How can these be improved?
5. What are the organisation's promotional objectives and strategies? Are they sound?
6. How could the promotional budget be improved to get better results?
7. How could the use of the expanded marketing mix, as outlined in chapter 14 be used to improve the performance of the organisation?
Assignment: Motivating Employees- Employees who are satisfied and feel fulfilled in their jobs will be more productive
What should the vision statement be for the coffee shop? What should be the mission statement for the organization
List the current product lines for your chosen company. Think of at least one idea each for new products that the company could add to its product offerings
Consider an international firm you are familiar with and what the firm needs to be concerned with when entering a foreign market. what do you consider to be the 3 most important "uncontrollable environmental variables" that must be understood in or..
1. Should a social network own our social data? Is it an invasion of privacy for social networks to collect and use the information we leave as we deposit digital footprints in a site and around the Web? 2.Choose three people you know who play social..
Explain E-commerce marketing and discuss the strategic and technological fit required for an organization to implement a portal
interviewing a market researcherone of the best ways to understand marketing research practices the problems that are
Compare and contrast the key differences between typical channel structures for consumer products and industrial products. Provide an example or scenario of the basic ways in which each channel structure is clearly used
1 in a survey of 50 corporations which of the following was rated as a benefit of strategic management?nbspnbspnbsp
a. how has advertising evolved into its current state?b. describe changes taking place in todayrsquos advertising
You can make a project report on Customer Relationship Management of Talwar Hyundai consisting of using qualitative methodology ( survey and research method)
This Integration Paper directs you to reflect back over the entire module content and prepare your paper, which synthesises your learning for the whole 8-week period. Do not just rehash the textbook (Baines, P., Fill, C. & Page, K. (2011) Marke..
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