What are the price and non-price strategies available

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Reference no: EM132926846 , Length: 2

Question 1: Why should a marketing manager be aware of competitor's price?

Question 2: What are the price and non-price strategies available for achieving competitive edge in the market? Describe the conditions under which price and non-price strategies work best.

Question 3: Identify one (1) product that a business with which you are familiar offers and discuss whether or not the pricing strategy used for such a product is effective.

Question 4: You have been hired by a brand manager for your price strategy expertise. Discuss the relationship between price strategy and the organizational profitability.

Reference no: EM132926846

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