What are the potential downsides to the brand

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Reference no: EM131232931

Advertising can be a cost-effective way to get a message out to the world. Even today, when media can be so challenging, a good ad can definitely pay off.

Respond to all of the following prompts:

Describe a cause-related marketing campaign/ effort with which you are familiar

What is the “link” between the brand and the cause? What are the potential benefits to the brand that engages in cause-related marketing?

What are the potential downsides to the brand?

Reference no: EM131232931

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