What are the overall strengths and weaknesses

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Reference no: EM133381533

Questions:

What are the overall strengths and weaknesses of how the focus groups were conducted?
What are the key findings from this research?
Based on the findings in the case, do you agree with the six segments that were created by the management team? Are they too many or too few? If too many, which segment(s) should be combined or removed? If too few, what other segment(s) would you add?

Reference no: EM133381533

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What are the overall strengths and weaknesses : What are the overall strengths and weaknesses of how the focus groups were conducted? What are the key findings from this research? Based on the findings

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