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Question: Activity 1: Case Studies on Nike and Samsung
Reflect on the marketing strategies used by Nike and Samsung. Analyze their marketing strategies.
Focus on: 1. What does each company do? What products are they marketing and advertising?
2. What are their marketing strategies?
3. What mistakes or failures helped them succeed?
4. How do they use technology?
5. What are the effects?
Activity 2: Marketing Strategies
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