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What are the marketing management philosophies

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Reference no: EM132988728

1) What is Marketing Myopia. Discuss a 3 companies that experienced Marketing Myopia and explain if the company survive or strategies how they survive?

2) What are the Marketing Management Philosophies?

3) What do you think is best of the Philosophies in time of Pandemic?

4) What do you mean by services? How do services differ from products?

5) Discuss the reasons of growth of service sector.

6) Discuss a detailed note on role of the service sector in economy.

7) Do you think that classification of services helps in developing the marketing strategy better? How?

8) Discuss the important characteristics of services with suitable examples. Discuss what challenges they pose before service marketers.

9) What do you think are the main reasons for including People in the marketing mix of services?

10) Do you think 'physical evidence' really matters in marketing of services? Explain.

11) Explain the 'process' as one of the important elements of marketing mix with suitable example.

Reference no: EM132988728

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