What are the lessons for managing across cultures

Assignment Help Operation Management

Reference no: EM132222770

For business across cultures, use 500 words or more to answer.

She’s almost 60 years old, but hasn’t aged a day; her hair hasn’t turned gray; she hasn’t gained a pound; and she’s been number one nearly all her life. It’s Barbie, of course. Introduced in 1959 as just a blond teenager, Barbie has moved with the times to become a career woman; a sportswoman; an international sensation; and an American icon; a true piece of American culture. Mattel, the maker of Barbie, wants us to think of her as the great stimulator of children’s imaginations. The company has expanded into international markets by selling both the original Barbie doll and introducing selected international Barbies. How has their international strategy worked and what are the lessons for managing across cultures?

Reference no: EM132222770

Questions Cloud

What is the slang and what is euphemism : What is the slang? What is a euphemism?

What are the applicable legal concepts : Moore contended that Hammer’s repudiation released her from her duty to perform under contract. Who is correct, and why? What are the applicable legal concepts?

Disadvantages of this capacity change to the supply chain : Discuss the advantages and disadvantages of this capacity change to the supply chain.

An ethical dilemma is problem regarding : An ethical dilemma is a problem regarding what a firm should do when there is no clear, right decision is available.

What are the lessons for managing across cultures : How has their international strategy worked and what are the lessons for managing across cultures?

Are employee credit checks an invasion of privacy : Do you know your credit score? A future employer might want to. Are employee credit checks an invasion of privacy?

Discuss what are rights and responsibilities of shareholders : Discuss what are the rights and responsibilities of shareholders, stating your views on the rights and responsibilities conferred by statute and common law.

Improving the product to increase customer satisfaction : Company “A” puts new products on the market and uses market research to find ways of improving the product to increase customer satisfaction.

Inventory held downstream of the bottleneck process : Inventory held downstream of the bottleneck process is represents which of the following?

User Account

All Pages