What are the key segments within the market

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Reference no: EM133654906

Problem

Company that research should be done on is amazon and please provide credible sources for information being used to answer the following questions:

Make sure to issue parenthetical, in-text citations (author, year, page number) to accompany all of your source usage/references. Also properly credit source authors.

A. What problem does your product or service solve?

B. Describe the total market for your solution. Who are potential customers (list at least 3)

C. What are the key segments within this market?

D. Identify and briefly describe 1-3 segments that this company serves.

E. Which segment does this marketing plan focus on, and why? Why do you believe this
F. segment will offer growth and profit opportunities?

G. SWOT analysis of the Amazon. Identify all strengths, weaknesses, opportunities, and threats.

H. What is the mission statement of the organization?

I. List at least two objectives of the company.

J. List at least two goals of the company.

Reference no: EM133654906

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