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What are the key phrases that you plan to use

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Reference no: EM133518840

Case Study: In this assignment, make a plan for your future PPC Campaign. Assume that you are going to promote the chose any website of a "client", a small to a medium size company, that does not rank too high on search engines, then follow the below steps.

Here are the step-by-step assignment descriptions:

Question 1) Before you start, consider extending your learning by watching a few more videos on YouTube, particularly videos about Google Ads or BingAds.

Question 2) Now think about your strategy for a moment. Decide which of the products/services from the selected website do you want to particularly promote on Google? Where would you sell your products (in which regions)? What are the key phrases that you plan to use? What are the devices that you will advertise on? What type of campaign will you use (e.g. Search, or Display, etc.).

Question 5) Now you are ready to start filling the attached PPC Plan template. Answer all grey fields in the attached file for the purpose of this assignment. Make sure to fill out all available sheets in the provided Excel template.

 

Reference no: EM133518840

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