What are the key concepts in ethical marketing

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Reference no: EM132904585

Attempt any four questions.

  1. What are the key concepts in ethical marketing? Explain with the help of appropriate examples the ethical issues surrounding modern advertisements.
  2. By what argument does Kant seek to prove that the first formulation of the categorical imperative demonstrates the immorality of your making a promise you do not intend to keep? Can you imagine circumstances in which breaking a promise would not be wrong?
  3. Satyam Computers has been a big game changer in the concepts of ethics and corporate governance. What as per you are the key corporate governance failures and how the Companies Act-2013 have tried to bridge the gap in the same.
  4. When you make a moral judgment, which question should you ask yourself: "What should I do?" or "What sort of person should I be?"
  5. "Conflicts of interest are not necessarily unethical, at least until someone acts on them. Avoiding conflicts of interest is necessary because otherwise they are omens for other corrupt and unethical actions, like fraud or bribery." Analyze the given statement with the help of suitable example.
  6. The external whistleblowing is neither always morally justifiable, and nor unjustifiable. Discuss in brief the circumstances which make external whistle blowing justifiable.
  7. Explain with the help of appropriate examples any two of the following theories:

A. Utilitarianism B. Ethics of Care C. Egoism D. Virtue Ethics

Reference no: EM132904585

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