Reference no: EM131688532

Unit 4 IP

Your coffee franchise cleared for business in all three countries (Saudi Arabia, Mexico, and China). You now have to develop your global franchise team and start construction of your restaurants. . You invite all of the players to the headquarters in the United States for a big meeting to explain the project and get to know one another since they represent the global division of your company. In preparation for the meeting, you want to avoid cultural silos, while ensuring all parties engage with each other and a generative climate is created.You are concerned with the following two issues. Substantively address each in a two part paper, applying Beyond the Book, MUSE, Intellipath and library resources to support your reasoning.

Part 1: Effective communication with participants

Discuss the national cultural profiles of Saudi Arabia, Mexico, and China that are relevant in cross-cultural business communications. Refer back to Unit 2 Hofstede cultural dimensions, as well as the political, economic, legal, and ethical systems and other variables relevant to global business communication. What are the implications of the cultural variables for your communication with the team representative from each country in the face to face meeting? Address Hall's high and low context regarding verbal and non-verbal communication. The United States is a low context culture, while each country is high context.

Tip: Write at least one substantive paragraph for each country

Part 2: Effective communication among participants

What are examples of barriers and biases in cross-cultural business communications that may impact the effectiveness of communication among the meeting participants? Consider ethnocentrism, communication apprehension, and culture shock. What are some of the issues you should be concerned about regarding verbal and nonverbal communication for this group to avoid misinterpretations and barriers to communication? Identify 3-5 mistakes made during business negotiations that could inhibit the team from building strong relationships? Consider and direct and indirect styles.

UNIT 5 discussion Board

Social media provides many advantages and opportunities for multi-national businesses to connect with their customers. In responding to the following, reflect on the use of social media to develop the coffee franchises in each country. Write at least 3 paragraphs on the following:

Describe the main driving factors that determine the choice of platforms and content that your franchises should focus on when using social media to communicate with customers in Mexico, Saudi Arabia, and China. Explain some of the etiquette factors that should be taken into consideration in each country when using social media to conduct business, which is essential for business professionals. Discuss how global technology has changed the way businesses, in this case the franchises, communicate because of the accessibility of Web sites, social media, e-mail, and other forms of technology.