What are the four elements of the promotion mix

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Reference no: EM131808189

1. Are small business owners at a disadvantage if they lack the marketing research resources large companies have? Why or why not?

2. What are the four elements of the promotion mix? What factors influence the choice of the elements selected?

3. Give 3 reasons why management should create a safety culture where employees feel safe to report unsafe conditions.

Topic: Process Safety Management

Reference no: EM131808189

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