What are the four elements of the marketing mix

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Why did business change from a production orientation to a customer orientation during the last century?

What two questions must a firm answer about its customers when identifying a market to serve

How does a target market make it easier for a company to produce a product that will satisfy customer needs?

What are the four elements of the marketing mix

When marketing managers make decisions about distribution, what economic concept are they applying?

Reference no: EM132911425

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