What are the firms major products or services

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Reference no: EM133386118

Assignment:

Need help revising a vision and mission statement.

Vision Statement: "When we are committed to improving the quality of human life."

Vision statement needs to meet the "5-out-of-5" test which are clear, futuristic, concise, unique, and inspiring.

Mission Statement: "Our mission is to improve the lives of everyone by providing high-quality health and pharmacy services safe, affordable, and easy to access."

Mission statement needs to meet the 9 components:

  1. Customers - Who are the firm's present and potential customers?
  2. Products or services - What are the firm's major products or services?
  3. Markets - Geographically, where does the firm compete?
  4. Technology - Is the firm technologically current?
  5. Concern for survival, growth, and profitability - Is the firm committed to growth and financial soundness?
  6. Philosophy - What are the firm's basic beliefs, values, aspirations, and ethical priorities?
  7. Distinctive competence - What is the firm's major competitive advantage?
  8. Concern for public image - Is the firm responsive to social, community, and environmental concerns?
  9. Concern for employees - Are employees an asset to the firm?

Reference no: EM133386118

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