User Account

All Pages

What are the distribution locations used by the brand

Assignment Help Marketing Management
Reference no: EM133203394 , Length: Wrod Count: 500 words.

Discussion Post: Distribution Channel

Primary Response: Within the Discussion Board area, write 300 to 500 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

For this Discussion Board, complete the following:

Determining how to get products in front of customers for purchase is an important part of any marketing strategy. There are many factors that companies must take into consideration, including the following:

1. Target market
2. Brand positioning
3. Product life cycle
4. Company goals

Luxury products have different distribution models compared to value products.

Consider tax preparation software, such as this one. This product has a short life cycle each year. It launches in January and ends its dominant time in the marketplace by April 15. It is marketed for purchase during tax season. After tax season, consumers can still purchase it, but they must search for it themselves.

Respond to the following:

• What are the distribution locations used by the brand? Be sure to detail both direct and indirect channels.
• Why do you think the company uses this strategy, and how does it benefit the company?
• What would you do differently to distribute this product?

Reference no: EM133203394

Questions Cloud

What are four major categories of costs : What are four major categories of costs? Provide descriptions for each category. Use your journal article to provide examples
Identify text from section that critiques contemporary : a. (Read Part B before answering.) Identify a text from this section that critiques contemporary society.
Patients about surgical and medical asepsis : INSTRUCTIONS. Copy/Paste the following questions in Microsoft Word and upload to the server for grading when complete. The following exercises are to be answer
Provide financial treatment : Should children get the same treatment from their parents or should they not? Some parents provide financial treatment to their children
What are the distribution locations used by the brand : MKTG 380 Abraham Baldwin Agricultural College. What are the distribution locations used by the brand? Be sure to detail both direct and indirect channels.
Provide a comprehensive strategy for their organization : Students will utilize research, course material and knowledge gained from the textbook to provide a written, comprehensive strategy for their organization
Explain the potential consequences : Write a 150 words for your initial response. Your first response is due by midnight of the second day of the unit.
What is a hungry ghost : What was the "White Terror" in Taiwan, what is a "hungry ghost," and why would a Taiwanese political prisoner want to avoid becoming one?
Discuss product life story using different marketing concept : Select a product of your choice and write a story about that product. Discuss the product's life story using different marketing concepts in the course.

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd