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Conduct a Brand Exploratory. What kind of preliminary activities would you engage in? What are the current knowledge structures of the brand? What are the current brand awareness, positioning and POP/PODs with Nike? What do you want them to be? please refer to the link for the textbook and see page 293 for steps of conducting brand exploratory for Jordan shoes. https://kvimis.co.in/sites/kvimis.co.in/files/ebook_attachments/Keller%20Strategic%20Brand%20Management.pdf the papaer should be 2 pages maximum with references APA style.
Do you think Walmart is doing enough to become more sustainable? Using examples from your research on Walmart, evaluate its sustainability activities regarding employees, society and the environment.
List the major tasks involved in developing a retail marketing strategy.- Identify a successful retail business in your community. What marketing strategies have led to its success?
During the period of economic recession, remarkable success will depend on those retailers who are able to generate customer loyalty by responding to consumer demand".
Explain and evaluate contingencies
what are the different types of data and research methodologies for marketing research? what are at least five
Target managers are evaluating a new product to make available for their stores. The data represents the estimated quantity and price of that product compared to two competitive products and per capita income over the last twenty some years.
Discuss the pros and cons of open innovation. What major differences would you expect to find in the management approaches used for breakthrough innovation projects.
Consider informative advertising about a product's existence. Does an increase in the advertising cost function necessarily lead to lower profits? Discuss possible effects of persuasive advertising under imperfect competition.
MKT 300: Briefly tell me about yourself. Describe a time when you were faced with problems or stressful situation at work. How did you work through them?What are your strengths? What is your greatest weakness? What qualifications do you have that mak..
Find a company/organization who has misused statistics or who has been unethical in their marketing research. Write a case study about that experience, citing clearly and providing examples.
Assignment : EMU and EURO, European currencies to the euro? Discuss whether the EMU helped or hindered the development of the European Union
Define "product differentiation" and explain why it is important when competing against similar products. Provide an example of a company that effectively differentiates a product, how it does so, and whether/why you believe that company's effort ..
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