What are the benefits to the target market

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Reference no: EM13757014

Prepare a one-page Power Point slide of your idea that could be the basis of a business plan. Use bullet points to address each of the key areas. Use the PPT template provided to create your business concept summary. I have provided a sample for you to follow using the Eye Talk project

Concept Description

What is the essence of the business? (Eg: This is a business that buys and sells used video games).

Opportunity/NeedWhat is the problem and how does your product solve it? How big is the problem?

Product or Service

Describe the product/service. What is unique about your product or service?

Target market

If it is a consumer product, describe the demographics and psychographic. Describe how many people have this problem and the SIZE of the potential market. If it is a business product, describe the industry and type of company or organization that you would sell to and how many such companies exist

Benefits

What are the benefits to the target market? Why should they care?

Competitive Advantage

Who is the competition? What is your advantage over the competition? Is your advantage sustainable?

Profitability

What is the revenue model? What is the gross margin (difference between average cost and average selling price).

Reference no: EM13757014

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