What are the advantages and disadvantages of this approach

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Under what circumstances are firms likely to emphasize personal selling? What are the advantages and disadvantages of this approach? Find an example of a company that emphasizes personal selling and explain how it benefits that company.

Reference no: EM131635836

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What are the advantages and disadvantages of this approach : Under what circumstances are firms likely to emphasize personal selling? What are the advantages and disadvantages of this approach?

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